A Case Study on How We Increased Phase II Conversion Rates by 16.3%
Did you know the national average of patient true conversion rates who have completed Phase I treatment, and are presented with Phase II treatment is...
2 min read
Anthony V. Bonavoglia, DDS, MS : Feb 21, 2023 5:33:25 PM
Orthodontic practices need to ensure that treatment plans are presented in the best way possible. Good presentations not only help you give patients the information they need about their treatment but also allow you to increase your patient starts.
A good treatment presentation is engaging, clear, and easy to put together. Most importantly, it should be tailored to each patient and their unique needs. Your presentation should include treatment plan and timelines, visual aids, and payment plans that are easy to understand.
Detailed Explanations & Timelines
Explain each stage of treatment and what the patient can expect. This creates an accurate timeline for treatment, and it gives patients the chance to ask questions or get clarification,
Images can also help make the material more relatable to patients by providing visuals that they can identify with. Which leads us to our next point…
Visual Aids
By including images or videos of appliances, patients understand the treatment more effectively and can easily visualize their results. This helps the patient make an informed decision about their treatment plan. SmileSuite's presentation software for Orthodontic practices includes branded images and videos from top appliance manufacturers that will make your treatment presentation more informative and engaging.
Payment Plans
Including payment plans in your presentation allows you to discuss and show patients how they can make payments for their treatment. Review their discounts (whether in-house or insurance), add-ons that are available (think whitening kits or additional retainers), and the different payment options that your practice accepts. SmileSuite also includes payment calculators so you can easily demonstrate that patient’s financial commitment. Best of all, SmileSuite allows you to customize payment plans on the fly.
Convenient for the Patient
A payment presentation that's convenient, and easy to understand once the patient leaves your office, means they're more likely to say yes. Most practices find that only one parent attends the consultation for the child. With access to photos, videos and the full financial presentation at home, the entire family can be part of the treatment decision process. SmileSuite’s patient portal makes this easy allowing the family to review the presentation at home. They can also sign the contract whenever it's convenient for them.
Easy for Treatment Coordinators
SmileSuite is designed with Treatment Coordinators in mind, allowing them to quickly generate treatment presentations and contracts for each patient. SmileSuite allows you to preload all your procedures and payment plans which saves treatment coordinators time and reduces errors.
Overall, good presentations are key when it comes to increasing patient starts for your orthodontic practice. Luckily SmileSuite 's presentation software for Orthodontic practices makes this process easier and more efficient.
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